Digital Fundraising
Giving Days
Crowdfunding
Volunteer Management











Smash Your Goals with the Power of Gamification
Gamify your digital fundraising platform and the giving experience by utilizing campaign pages to rally your donors around the causes they’re most passionate about. Set challenges and drive healthy competition using heatmaps, giving thermometers, animated leaderboards, matching funds, and more.
Widen Your Reach & Gain More Donors
Amplify your outreach with a scheduling tool and advanced segmentation to ensure you send exactly the right message to the right donor every time. Empower your ambassadors to quickly receive unique referral links and easily share your campaigns with their networks.

Fully Customizable & Flexible Design
Upgrade your donation platform and amplify your outreach with completely custom web pages and email templates designed to showcase your brand. Create a unique digital experience with a simple, yet powerful, content management system, enabling you to deliver an impactful story with stunning visuals.
Efficient Payment Processing
Use the payment processor of your choice with 150+ different options, including popular mobile wallets like Venmo, PayPal, Apple Pay, Google Pay, and more, while keeping your donors on the giving site with a central payment form. You’ll never be charged additional fees or experience fund deposit delays. Plus, reconciling gifts will be faster than ever.


Advanced Tracking & Analytics
Unique appeal and referral tracking links make it easy to measure your success and optimize campaigns. You can immediately see full constituency-based donation data and understand which digital marketing channels are most effective. Further analyze your results in a powerful, customizable dashboard, and easily share reports with your team.
Effectively Manage Your Volunteers
Easily turn your passionate supporters into volunteers, and automate your constituent assignment and strategic campaign outreach. Provide ambassadors with the tools they need to recruit and engage their peers. Optimize your volunteer management and use real-time leader boards to recognize high performers and create friendly competition to help reach your engagement, and fundraising goals.


Extend Your Team
Dedicated implementation and account managers will guide and support you through every step of your campaign to ensure success. Leverage proprietary tools such an Appeals Reference Library and Benchmarking Reports, while learning best practices from our community of 2,000+ customers and our diverse thought leadership forums.
YOUR BRAND

YOUR PROCESSOR

YOUR MONEY

“We increased our number of gifts by 82% in the first year we moved to Graduway, thanks to the ability to add campaigns and segment our messaging to donors.”

“We felt that Graduway was a partner in our success they care about the kids that we care about and that came through in the work that they do.”

“I attribute much of our success to the ease of use of Graduway, the great staff support, and the ability to match so many of our donors back to data we had uploaded in the system. In FY19 (prior to using Graduway), it took my team 10 business days to deliver 3,700 gifts in the preferred format to our gifts team, and this year it took 6 days to deliver nearly 10,000 gifts – thanks in large part to the matching.”

Webinar
Inside Columbia’s World-Class Giving Day
Columbia University shares insider secrets into their world class Giving Day raising $22 million+ in 2019 and how they are planning for their upcoming Giving Day with COVID-19 constraints.
Whitepaper
How To Smash Your Fundraising Targets During COVID-19
More than ever, schools are struggling to meet their budgets and are dependent on fundraising funds to provide top level education to their constituents and support their communities.
Case Study
Upgrade Your Fundraising Campaign and Increase Your Donations By 983%
With the hype surrounding Giving Days worldwide, schools across Canada are beginning to hop on the fundraising trend. For Giving Tuesday 2020, Brentwood College School leaped right in and partnered with Graduway, bringing in 983% more donations than for their 2019 email campaign.
Whitepaper
The Comprehensive Handbook for Running a Giving Day
Whether you’re considering planning your first Giving Day or you’re a Giving Day veteran, this handbook will take you through every step of the planning process up to the day after to support your fundraising efforts.
Case Study
Vanguard University Giving Day 2020
Vanguard University used Graduway for their very first Giving Day in 2020. They understood that the traditional methods of fundraising were declining and began to explore hosting a Giving Day with Graduway.
Webinar
How to Smash Your Fundraising Targets During COVID-19
Rice, Rutgers and Tulane universities understood the importance of bringing their communities together and celebrating the collective impact of giving. They were also able to smash their targets, raising $1million+ respectively!
Case Study
Florida Institute of Technology, Giving Day 2020
Florida Tech used Graduway for the very first time in 2020. They wanted something completely different – something interactive and fun – so they turned their site into a gaming arena and managed to smash their goals.
Blog
Engage Me Before You Hit Me Up For A Donation
If you’re hitting your alumni up for help after not having engaged with them for months, they are probably unengaged. They’ve long lost pride in their alma mater and you’re betting on nostalgia at this point. But it takes more than that to make someone open their wallet to you.
Webinar
Higher-Ed: COVID-19, To Fundraise or Not to Fundraise?
University of Chicago, University of Pittsburgh, University of Florida, University of Wisconsin, and Gravyty, discuss how some of the top schools are tackling the challenge of fundraising during the crisis.
Webinar
Giving Day 101: Secrets to Successful Digital Fundraising
Learn how similar institutions have increased their number of donors and funds raised despite the challenges they are facing in today’s world.
Webinar
K-12: COVID-19, To Fundraise or Not to Fundraise?
Oakwood School, Delbarton School, The Bermuda High School, Denver Jewish Day School and The Taft School, discuss how K12s are tackling the challenge of fundraising during the crisis.
Case Study
Connecting Fundraising To Your Mission, The InvestED Story
Joyce Walters, Executive Director, InvestED, shares how they raised $1.1 million through their digital fundraising campaign for those in most desperate need during COVID-19.
Case Study
Birmingham-Southern College - Running a Giving Day in the Midst of COVID-19
The Director of Annual Giving at Birmingham-Southern College, guides us through the challenges and successes of Forward Ever Day, with key takeaways for anyone wishing to run their own fundraising campaigns during COVID-19.
Webinar
How to Increase Giving Day Donor Participation by 178%
With a 178% increase in donor participation during COVID-19, Delbarton School, Roman Catholic School and The Taft School will be sharing insights into what drives a successful Giving Day outcomes.